TOM DRENNEN

:60 TASTE OF GREATNESS

admin — Tue, 01 Sep 2009 02:51:48 +0000

CW: TOM DRENNEN

:60 LUCKY SHIRT

admin — Tue, 01 Sep 2009 02:49:16 +0000

CW: TOM DRENNEN

:30 WELCOME TO BASEBALLVILLE

admin — Tue, 01 Sep 2009 02:44:53 +0000

CW: TOM DRENNEN

MILLER LITE CROSSTOWN RIVALRY CHALLENGE

admin — Mon, 31 Aug 2009 01:44:21 +0000

STOKE THE FIRE ALREADY BURNING IN USC AND UCLA FANS, AND LEVERAGE THEIR PASSION TO SELL MORE MILLER LITE. FANS COMPETED IN REAL WORLD/ONLINE CHALLENGES AND COLLECTED IN-PACK POINTS TO WIN ULTIMATE BRAGGING RIGHTS AND $100,000 FOR THEIR SCHOOL.

AD: AJ CROCE
AD: MICHAEL HINDMAN
CW: TOM DRENNEN

BE HEARD

admin — Mon, 31 Aug 2009 00:26:14 +0000

CONSUMERS PERCEIVE FINISH LINE AS AN ATHLETIC SHOE ONLY RETAILER. HIGHLIGHT FINISH LINE’S WIDE VARIETY OF ON-THE-FIELD AND OFF-THE-FIELD STYLES, WHILE GIVING FINISH LINE A MEMORABLE VOICE IN A CATEGORY OF SAMENESS.

CD: CHRIS MARTINIANO
AD: JAMIE FELDHEIM
CW: TOM DRENNEN

SMALL ENGINES NEED LOVIN’ TOO

admin — Fri, 28 Aug 2009 03:06:55 +0000

AMERICA ALREADY TRUSTS AUTOLITE SPARKPLUGS FOR THEIR AUTOMOBILES. BUT IN THE SMALL ENGINE CATEGORY, CHAMPION DOMINATES THE SHELF SET AND SALES. LEVERAGE CONSUMERS’ EXISTING AUTOLITE BRAND TRUST TO RAISE AWARENESS OF THEIR SMALL ENGINE PLUGS.

AD: TOM DRENNEN
CW: TOM DRENNEN

DISCOVER HOW BEER IS MEANT TO TASTE

admin — Fri, 28 Aug 2009 03:03:02 +0000

NATIONAL 4-PAGE ADVERTORIAL. PILSNER URQUELL HAS WHAT SOME MIGHT DESCRIBE AS A POLARIZING FLAVOR PROFILE. LEVERAGE PILSNER URQUELL’S HERITAGE AS THE ORIGINAL PILSNER TO EDUCATE DISCERNING PALATES ON THE “WAY BEER IS MEANT TO TASTE”.

AD: DAVID NIGH
CW: TOM DRENNEN

EVERYBODY MASTICATES

admin — Fri, 28 Aug 2009 02:59:07 +0000

BLACK JACK GUM’S INTENSE LICORICE FLAVOR IS AN ACQUIRED TASTE. RE-LAUNCH THIS YESTERYEAR BRAND FOR THE NEXT GENERATION BY POSITIONING ITS MATURE FLAVOR AS A HUMOROUS RITE OF PASSAGE—YOUR BODY IS CHANGING AND SO IS YOUR TASTE. WE DARE YOU TO GIVE BLACK JACK A CHEW.

AD: TOM DRENNEN
CW: TOM DRENNEN

WRIGLEYVILLE OUTDOOR

admin — Fri, 28 Aug 2009 02:54:44 +0000

WHEN IT COMES TO CUBS BASEBALL, MILLER LITE IS SANS SPONSORSHIP. BUT THEY DO HAVE A BILLBOARD IN RIGHT FIELD THAT’S VIEWABLE BY NEARLY EVERYONE IN THE STADIUM. “AMBUSH” CHICAGO CUBS FANS WITH GAME-DAY-SPECIFIC MESSAGING TO “HI-JACK” PART OF THEIR GAME DAY EXPERIENCE (& DRIVE POST-GAME MILLER LITE SALES IN NEIGHBORING WRIGLEYVILLE BARS, OF COURSE)

AD: KEVIN GRUBER
CW: TOM DRENNEN

EARTH CAN’T WAIT

admin — Fri, 28 Aug 2009 02:41:04 +0000

GOGO INFIGHT INTERNET IS THE INTERNET ON A PLANE. BUT IT’S NOT FREE. COMBINE THE EMOTIONAL BENEFIT OF ACCOMPLISHING MORE IN FLIGHT WITH THE HOLY-CRAP-CAN-YOU-BELIEVE-WHAT-I-JUST-DID THRILL OF GETTING ONLINE AT 10,000 FT TO BUILD A SENSE OF URGENCY AMONG PASSENGERS— YOU’RE MISSING OUT ON A LOT WHEN YOU FLY. KEEP UP UP THERE.

AD: JAMIE FELDHEIM
CW: TOM DRENNEN